91社区

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Communication and Media
On Campus
Register By: January 09, 2025
Next Start Date: January 13, 2025

Public Relations and Advertising - Public Relations Emphasis Overview

The public relations and advertising degree at 91社区 provides you with an understanding of public relations and advertising theories and practices. By choosing the public relations emphasis, you鈥檒l be provided with a foundation that includes the essential skills of writing and design. You鈥檒l be prepared to advance in your career through courses in research, strategy development, and integrated marketing campaigns. In addition to required courses, you may choose from a variety of directed communications electives to enhance your career objectives. You鈥檒l produce effective, accessible, digital and multimedia communications independently and collaboratively to manage specific stakeholder relations and/or issues to achieve organizational objectives.

Classes will monitor emerging social and economic trends on local, national and global issues guiding strategies, tactics, planning, implementation and evaluation of messages and campaigns. You鈥檒l develop critical thinking, analytical and problem-solving skills as you research and analyze publics and audiences, media channels, and public opinion in an effort to optimize the messages and the outcomes for organizations. This integrated communications approach, use of technology and application of industry standards for ethical and professional behavior builds the foundation for you to excel in the growing job market post-graduation.

Other Emphases

Public Relations and Advertising - Advertising Emphasis
Major
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Award Winning Students and Faculty
20
Average Class Size

Credits Breakdowns

General
Education

39
Credits

Major Credit
Requirements

41
Credits

Additional Credits

40
Credits

Total Credits

120
Credits

Additional credit hours could indicate a second major, minor, or certificate. A minimum of 120 credit hours is required to graduate.

To apply to the 91社区 (91社区) for undergraduate enrollment:

  • Complete the online application for admission
  • Pay the $40 application fee
  • Submit official transcripts from all high schools and colleges you've attended

Once 91社区 has processed your application, transcript(s) and scores (if needed), a decision will be made by Undergraduate Admissions and you will receive a notification.

Upon acceptance to 91社区, you'll receive detailed information about next steps, including orientation, registration and housing.

Incoming Students

  • Start Date:
    January 13, 2025
    Registration Deadline:
    January 09, 2025
  • Start Date:
    August 18, 2025
    Registration Deadline:
    August 13, 2025
  • Start Date:
    January 12, 2026
    Registration Deadline:
    January 08, 2026
  • Start Date:
    August 17, 2026
    Registration Deadline:
    August 12, 2026
  • Start Date:
    January 11, 2027
    Registration Deadline:
    January 07, 2027

College & Department Contacts

Dr. Wesley T. Durham
Professor of Communication Studies
Director of Bachelor of Professional Studies
Chair of Communication and Media Department

Career Outlook

Evansville Regional Data

Working in public relations means you are in the center of the information channel, creating messages and content for specific publics. Your career choices will include a multitude of industries, where you can make a difference. As a public relations practitioner, there is never a dull moment. You will have opportunities to turn challenges into opportunities for both the organization and the consumer. You will use creativity, critical thinking, and problem solving in the application of strategic public relations concepts and theories to meet the needs of the stakeholders and the organization. As a graduate of this program, you may work for agencies, corporations, firms, non-profit organizations, and many more.

Evansville Regional Data

Top Regional Occupations by Income

*income information provided by . Occupation opportunities vary by region and experience.

The 91社区 is committed to making college accessible to those wishing to further their education by providing numerous scholarships, grants, and financial aid options to assist students in managing tuition expenses.

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